Privacy Policy

Welcome to BabySquad!
Your privacy matters to us. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website or make a purchase. By using our site, you agree to the terms outlined below.

1. Information We Collect

We collect information from you to ensure smooth order processing and to improve your shopping experience. This may include:

Personal details: Your name, email address, phone number, and shipping/billing address.
Order information: Products purchased, order date, and payment details.
Technical data: IP address, browser type, and device information for site analytics and security.
Optional information: If you subscribe to our newsletter, we collect your email to send updates and promotions.

We only collect information necessary to complete your order or to enhance your experience on our website.

2. How We Use Your Information

Your information is used responsibly and only for the purposes listed below:

To process and deliver your order quickly and accurately.
To send order confirmations, shipping updates, and tracking details.
To respond to customer service requests and provide product support.
To improve our products, services, and website performance.
To send promotional emails (only if you have opted in — and you can unsubscribe anytime).

We will never sell, rent, or share your personal data with third parties for marketing purposes.

3. Payment Security

All payments are processed through secure, encrypted payment gateways.
We do not store or have access to your credit or debit card information.
Your financial details remain private and protected throughout the checkout process.

4. Sharing of Information

We may share minimal information only when necessary to complete your order:

Shipping partners – to deliver your package safely.
Payment processors – to verify and process your transaction securely.
Service providers – to help operate our website and improve your shopping experience.

Every partner we work with follows strict privacy and data protection standards.

5. Cookies & Tracking Tools

Our website uses cookies to enhance your browsing experience.
Cookies help remember your preferences, such as your shopping cart or login details.
You can adjust your browser settings to refuse cookies, but some parts of the site may not function properly without them.

6. Data Protection

We use industry-standard encryption and security measures to protect your personal data.
Only authorized staff members can access your information for legitimate business purposes.
We retain data only as long as necessary to fulfill your order or comply with legal obligations.

7. Your Rights

You have full control over your personal information. You can:

Request a copy of your stored data.
Ask us to update, correct, or delete your information.
Unsubscribe from our marketing emails at any time.

To exercise any of these rights, contact us at support@tracelab.com.

8. Children’s Privacy

Our products are made for children, but our website is designed for parents and guardians.
We do not knowingly collect personal data directly from children under 13 years old.
All purchases must be made by an adult or with adult supervision.

9. Updates to This Policy

We may occasionally update this Privacy Policy to reflect improvements in our practices.
The latest version will always be available on this page, with the updated date listed below.

10. Contact Us

If you have any questions about our Privacy Policy or how your data is handled, please contact us at:
📧 support@tracelab.com

Thank you for trusting BabySquad!
We’re committed to keeping your information safe while helping your child learn and grow through screen-free, creative handwriting fun. ✨